Influence has become a major buzz word in the last few years. Major corporations are investing billions of dollars to build employees’ morale, confidence, and skills. They hold conferences in Vegas, workshops in the New Mexico desert, team-building retreats in the mountains of the Pacific Northwest.

This is done all in the effort to increase their influence. Is it working? Maybe. Could it work faster? Yes. Might they get better, long-lasting results? Yes.

Have you ever stopped to think about the words you are using to communicate and how they affect the outcome of what you’re trying to say? Here are a few examples of what to say and what not to say when trying to persuade